The Hon–Grunig battery profiles a defined public’s perceptions of control mutuality, trust, satisfaction, commitment, exchange, and communal relationships with an organization. Separate dimensions and management–public comparisons can guide investigation, while version identity distinguishes the battery from Huang’s OPRA and perceptual scores do not establish causes, organizational virtue, or intervention thresholds.
- FamilyTool
- CategoryMeasurement & Assessment Instruments
- DomainMedia, Publics & Society
What these mean
Editorial orientation · Family
Tool
In this series, Tool names the editorial family primarily used to act on, examine, measure or organize communication. It includes instruments, methods, practices, protocols, codes and institutional arrangements. Membership does not certify effectiveness, portability or safe use in every setting.
Editorial orientation · Category
Measurement & Assessment Instruments
Produces measures, scores, profiles or assessments through defined items, observations or measurement rules. The entry identifies what is measured and the conditions governing interpretation.