Bernhard Schieber

Sandman’s Hazard–Outrage Framework for Risk Communication

Knowledge

Sandman’s Hazard–Outrage Framework distinguishes technical danger from the social conditions, such as unfairness, lost control, and distrust, that shape public reaction. It explains why accurate risk numbers may not settle a dispute and why familiar dangers can be neglected. It is a diagnostic distinction, not a predictive equation.

What these mean

Editorial orientation · Family

Model

In this series, Model names the editorial family primarily used to understand and explain communication: theories, frameworks, effects, traditions, principles and other conceptual resources. It is an umbrella for a route into the field, not a claim that every included object is a predictive model.

Editorial orientation · Category

Analytical Frameworks, Typologies & Heuristics

Organizes dimensions, distinctions, types or questions so that a situation can be examined systematically. A framework supplies structure, a typology distinguishes forms, and a heuristic offers a usable way to orient judgment.

Executive Insight BriefSandman’s Hazard–Outrage Framework for Risk Communication: Govern the Hazard and the GrievanceRead the brief →

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