Bernhard Schieber

Popular Communication and a Pedagogy of Communication

Knowledge

Kaplún’s communication pedagogy makes participants producers of meaning. It connects prior listening, dialogue, and expression with learning, asking whether people can originate consequential messages rather than only respond. Participation still requires attention to expertise, constraints, unequal voice, and its Latin American lineage.

What these mean

Editorial orientation · Family

Model

In this series, Model names the editorial family primarily used to understand and explain communication: theories, frameworks, effects, traditions, principles and other conceptual resources. It is an umbrella for a route into the field, not a claim that every included object is a predictive model.

Editorial orientation · Category

Doctrines, Principles & Normative Frameworks

Sets out principles or criteria for what should be pursued, considered legitimate or done. Its contribution is evaluative or prescriptive: it gives reasons for judging conduct and arrangements, rather than merely describing their frequency.

Executive Insight BriefEl comunicador popular · Una pedagogía de la comunicación: Make Participants AuthorsRead the brief →

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