Issue ownership is the association in voters’ minds between a political party and an issue, arising when the party is seen as most competent at handling it or most committed to it. Parties gain by steering campaign attention toward the issues they own.
- Entry typeRelated entry
- FromPriming (Media/Political Priming) (model)
- Category of its source unitEffects, Biases & Phenomena
- DomainMedia, Publics & Society
What these mean
Editorial orientation · Entry type
Related entry
Related entries name an idea, effect or practice that belongs to a model or tool of the series. They are not models or tools themselves and are not counted as such; each one leads to the model or tool it comes from, and to its Executive Insight Brief.
Editorial orientation · Category
Effects, Biases & Phenomena
Identifies a bounded pattern in judgment, behavior or communication and the conditions under which it appears. Naming the pattern makes a recurring difficulty recognizable; it does not make the pattern inevitable or supply a complete explanation.