Bernhard Schieber

Rhetorical Vision

Knowledge

A rhetorical vision integrates recurring dramatizations into a symbolic world that organizes motives, events, and appropriate action. Participants can share its reference points without unanimity. Analysis follows circulation, exclusion, and consequences while assessing evidence separately, since a compelling collective narrative can still simplify or misrepresent events.

What these mean

Editorial orientation · Family

Model

In this series, Model names the editorial family primarily used to understand and explain communication: theories, frameworks, effects, traditions, principles and other conceptual resources. It is an umbrella for a route into the field, not a claim that every included object is a predictive model.

Editorial orientation · Category

Theories & Explanatory Models

Explains how or why a communication process works by relating mechanisms, conditions or variables. Its value is an account that can guide inquiry into what produces an outcome, rather than a name for the outcome alone.

Executive Insight BriefSymbolic Convergence: Find the Stories Organizing Collective ActionRead the brief →

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