Bernhard Schieber

Four Plain Language Principles

Knowledge

The four plain language principles are relevance, findability, understandability, and usability, describing connected outcomes for readers. They guide content, structure, expression, and evaluation together, because a clear sentence cannot compensate for missing information or an inaccessible action path.

What these mean

Editorial orientation · Entry type

Related entry

Related entries name an idea, effect or practice that belongs to a model or tool of the series. They are not models or tools themselves and are not counted as such; each one leads to the model or tool it comes from, and to its Executive Insight Brief.

Editorial orientation · Category

Intervention Methods & Practices

Organizes actions intended to facilitate, plan, train, negotiate, coordinate or change a situation. It connects a practical purpose with a way of working, whose conditions and consequences must be examined.

Executive Insight BriefPlain Language: Govern Written Communication by Reader PerformanceRead the brief →

Related entries

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