Bernhard Schieber

Eight-Wind Theory

Knowledge

The eight worldly conditions concern gain and loss, fame and disrepute, praise and blame, pleasure and pain. The Buddhist lens examines reactions to their change. Applied to communication, it invites steadier judgment without equating equanimity with passivity or claiming experimentally validated organizational effects.

What these mean

Editorial orientation · Family

Model

In this series, Model names the editorial family primarily used to understand and explain communication: theories, frameworks, effects, traditions, principles and other conceptual resources. It is an umbrella for a route into the field, not a claim that every included object is a predictive model.

Editorial orientation · Category

Doctrines, Principles & Normative Frameworks

Sets out principles or criteria for what should be pursued, considered legitimate or done. Its contribution is evaluative or prescriptive: it gives reasons for judging conduct and arrangements, rather than merely describing their frequency.

Executive Insight BriefEight-Wind Theory: Separate Changing Conditions From the Judgment They TriggerRead the brief →

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