Bernhard Schieber

Dialogic risk

Knowledge

Dialogic risk is willingness to encounter criticism, unexpected outcomes, and possible revision of one’s position during an exchange. It makes participation consequential while remaining compatible with stated duties and fixed boundaries. It does not require abandoning governance or agreeing with every contribution.

What these mean

Editorial orientation · Entry type

Key concept

Key concepts are the working vocabulary of the field: the terms that the models and tools rely on and that a decision about communication has to use precisely. Each entry defines the term and sends you to the brief or the self-guided audit where it is put to work.

Editorial orientation · Category

Doctrines, Principles & Normative Frameworks

Sets out principles or criteria for what should be pursued, considered legitimate or done. Its contribution is evaluative or prescriptive: it gives reasons for judging conduct and arrangements, rather than merely describing their frequency.

Executive Insight BriefDialogic Theory of Public Relations: Make Public Voice Capable of Changing SomethingRead the brief →

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