A dialogic loop enables publics to ask questions and receive substantive organizational responses, creating an opportunity for continuing exchange. The technical availability of that loop does not by itself establish dialogue: the organization must also be open to the consequences of the exchange.
- Entry typeKey concept
- Category of its source unitDoctrines, Principles & Normative Frameworks
- DomainMedia, Publics & Society
What these mean
Editorial orientation · Entry type
Key concept
Key concepts are the working vocabulary of the field: the terms that the models and tools rely on and that a decision about communication has to use precisely. Each entry defines the term and sends you to the brief or the self-guided audit where it is put to work.
Editorial orientation · Category
Doctrines, Principles & Normative Frameworks
Sets out principles or criteria for what should be pursued, considered legitimate or done. Its contribution is evaluative or prescriptive: it gives reasons for judging conduct and arrangements, rather than merely describing their frequency.