Bernhard Schieber

The Social Skills Model: Coach the Performance Loop

Communication · Executive Insight Brief · 023

Train the response, not the personality

Interpersonal effectiveness improves when goals, perception, response, feedback, and adjustment become observable and trainable

Premise

Leadership communication is often judged as personality: someone is naturally persuasive, awkward, empathetic, or poor with people. Michael Argyle and Adam Kendon’s 1967 Social Skills Model offers a more useful diagnosis. Focused interaction can be analyzed as organized skilled performance involving goals, perception, interpretation, response, feedback, and correction.

This makes communication trainable. A failed conversation can be located more precisely: the wrong goal, missed cue, mistaken interpretation, limited response repertoire, poor timing, or ignored feedback. The executive opportunity is deliberate practice with consequences rather than generic advice or demands to “communicate better.”

The Social Skills Model — Train the response, not the personality. Executive Insight Brief 023 by Bernhard Schieber.

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What these mean

Editorial orientation · Family

Model

In this series, Model names the editorial family primarily used to understand and explain communication: theories, frameworks, effects, traditions, principles and other conceptual resources. It is an umbrella for a route into the field, not a claim that every included object is a predictive model.

Editorial orientation · Category

Theories & Explanatory Models

Explains how or why a communication process works by relating mechanisms, conditions or variables. Its value is an account that can guide inquiry into what produces an outcome, rather than a name for the outcome alone.

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