Bernhard Schieber

Perceived usefulness in technology acceptance

Knowledge

Perceived usefulness is a user’s belief that an information system will improve job or task performance. It concerns expected work value rather than objective technical capability. The assessment can differ across tasks, users, and experience with the system.

What these mean

Editorial orientation · Entry type

Key concept

Key concepts are the working vocabulary of the field: the terms that the models and tools rely on and that a decision about communication has to use precisely. Each entry defines the term and sends you to the brief or the self-guided audit where it is put to work.

Editorial orientation · Category

Theories & Explanatory Models

Explains how or why a communication process works by relating mechanisms, conditions or variables. Its value is an account that can guide inquiry into what produces an outcome, rather than a name for the outcome alone.

Executive Insight BriefTechnology Acceptance Model: Diagnose Value, Effort, and the Adoption GapRead the brief →

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