A narrative connects events over time through participants’ actions, intentions, and experiences. It offers an interpretation of experience. Coherence and fidelity are criteria in Fisher’s narrative paradigm, but a convincing story still requires separate scrutiny of its factual claims.
- Entry typeKey concept
What these mean
Editorial orientation · Entry type
Key concept
Key concepts are the working vocabulary of the field: the terms that the models and tools rely on and that a decision about communication has to use precisely. Each entry defines the term and sends you to the brief or the self-guided audit where it is put to work.